Privacy Policy

Last Updated: January 2026

Jo-Thompson.co.uk ("we," "us," "our," or "Company") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website jo-thompson.co.uk (the "Site"), including all associated content, functionality, and services offered on or through the Site.

Information We Collect

We may collect information about you in a variety of ways. The information we may collect on the Site includes:

• Personal Data: Name, email address, postal address, phone number, and other contact details you voluntarily provide when contacting us or subscribing to our newsletter.
• Technical Data: IP address, browser type, operating system, referring URL, pages visited, and time spent on pages.
• Cookies: Small text files stored on your device to enhance your browsing experience and track user preferences.
• Usage Data: Information about how you interact with the Site, including clicks, scroll behaviour, and content engagement.

How We Use Information

We use the information we collect in the following ways:

• To provide, maintain, and improve the Site's functionality and user experience.
• To conduct analytics and understand user behaviour patterns to optimise our content.
• To track affiliate performance and affiliate commissions from casino partners.
• To send marketing communications and updates (with your consent where required).
• To comply with legal obligations and prevent fraudulent activity.
• To respond to your inquiries and customer service requests.

Cookie Policy

Our Site uses cookies to enhance your experience. Types of cookies we use include:

• Essential Cookies: Required for Site functionality, security, and navigation.
• Analytics Cookies: Used to track user behaviour and improve Site performance (e.g., Google Analytics).
• Affiliate Tracking Cookies: Used to identify and track affiliate referrals to casino partners.
• Marketing Cookies: Used to deliver targeted advertisements and track campaign effectiveness.

You can control cookie preferences through your browser settings. Most browsers allow you to refuse cookies or alert you when cookies are being sent. Please note that blocking essential cookies may affect Site functionality. For more information, visit www.aboutcookies.org.

Third-Party Links

Our Site contains links to external websites, including casino operators and affiliate partners. We are not responsible for the privacy practices, content, or policies of these third-party sites. We strongly encourage you to review the privacy policies of any casino or affiliate website before providing personal information or engaging in gambling activities. Your use of third-party websites is at your own risk and governed by their respective terms and privacy policies.

Your Rights

Under the United Kingdom General Data Protection Regulation (UK GDPR) and Data Protection Act 2018, you have the following rights:

• Right of Access: You may request a copy of the personal data we hold about you.
• Right to Rectification: You may request that we correct inaccurate or incomplete personal data.
• Right to Erasure: You may request deletion of your personal data, subject to certain legal exceptions (the "right to be forgotten").
• Right to Restrict Processing: You may request that we limit how we use your personal data.
• Right to Data Portability: You may request your personal data in a structured, commonly used format.
• Right to Object: You may object to our processing of your personal data for marketing purposes.
• Right to Withdraw Consent: You may withdraw consent for processing at any time.

To exercise any of these rights, please contact us using the details provided below.

Data Retention

We retain personal data only for as long as necessary to fulfil the purposes for which it was collected, unless a longer retention period is required by law. Specifically:

• Contact information is retained for the duration of our business relationship plus 3 years for legal compliance.
• Analytics and usage data are typically retained for 12-24 months.
• Affiliate tracking data is retained in accordance with applicable affiliate program requirements and legal obligations.
• Marketing data is retained until you unsubscribe or withdraw consent.

Contact Us

If you have questions, concerns, or requests regarding this Privacy Policy or our privacy practices, please contact us at:

Email: [email protected]
Website: jo-thompson.co.uk

You also have the right to lodge a complaint with the Information Commissioner's Office (ICO) at https://ico.org.uk if you believe we have breached your data protection rights.